Obongjayar – 10K (Music Video)
Nigerian-born Afro-soul/hip-hop artist Obongjayar released his second EP Which Way Is Forward? this past weekend, and from the energizing 7-track release is “10K”. Released as the EP’s third single, “10K” is accompanied by its dynamic music video/short film, directed by filmmaker Akinola Davis.
Exploring Obongjayar’s birthplace of Lagos, the music video is a fast-paced journey through the streets of the city, as the song’s steady Afro-beat pulsates with its commanding rhythm.
About the song, Obongjayar says, “10k is a song about survival. Wanting better for yourself, and how quick to move you have to be if you want to achieve that. Whether you work a 9-5 or whatever, or you’re an immigrant reaching for better opportunities, you’ve got to move quick. The world is changing at lightning speed, match its pace or get run over.”
But before you start running, watch the music video below, and head to his website to get a copy of Which Way Is Forward?. As well, Obongjayar will performing in a few European cities this month (dates below).
Tour dates:
2/13 – Paris, France @ Pop Up Du Label
2/14 – Amsterdam, Netherlands @ Melkweg Up
2/23 – Manchester, UK @ YES
2/24 – Bristol, UK @ Rough Trade
2/26 – London, UK @ Village Underground