Emerging Artist Mauvey Unveils “9”, First Video From Upcoming Film Series About Love
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Raised between Vancouver and London, UK, Ghana-born artist Mauvey began writing music as a way to connect his understanding of love with listeners. “If my entire music career is a giant book about the rigours of Love, the ups, the downs, the highs and the complicated lows, I’d have done my job of distributing Love”, he explains, “I want to be clear about what I’m talking, singing and rapping about – no games – I don’t know everything, but I know that Love is everything, there’s no better subject.”
For his next instalment, Mauvey is continuing his interpretation of love with a digital album and a multi-part film series called The Florist. Following five characters connected by interesting and serendipitous circumstances, the first part is “9”, where he follows Henry the Florist as he is introduced to Mauveylocks the Clown, and Mary the Clown’s Driver. Shot across the BC landscape, the new music video is a colourful introduction to the narrative, co-directed and produced by Amazing Factory.
“The Florist is my directorial debut, and to do it with a team as talented and as accomplished as Amazing Factory is something special,” Mauvey says of the process. “It has been surreal to go from an idea in my head to treatments sent over email to the first day on set. I honestly couldn’t be more excited for the world to see the story unfold. To know that it all connects, all the way to the album is what is magic. My favourite part is knowing the whole story, knowing how it all ends, having my time with that before everyone else knows.”
Mauvey unveiled an engaging video series leading up to the single release of 9 called 9 Days of Flowers, where he delivers flowers to fans, community members, and friends to share acts of compassion, care and kindness – watch these videos here, where the song’s chords flow as an instrumental soundtrack. The caption is as simple and powerful as the action: ‘I LOVE YOU. PASS IT ON’.
As for “9”, Mauvey says: “I feel like I was unconscious when I wrote 9 earlier this year. In a lot of ways, it’s been written for years. It’s all my love stories woven into one story. If you’ve ever been in love, you might find some of your love story hidden somewhere in 9.”
There’s a tremendous warmth and emotive spirit on the track, as Mauvey’s soft vocals dabble between bedroom-R&B and pop, singing about the stages of falling in love. The hazy guitar-pop foundation gives it a lush, yet minimalistic feel that adds to the down-to-earth, humbleness of the track.
Watch the music video below and stay tuned for more from Mauvey.
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