Electronic Artist RENÉ Drops Gritty New Dance Hit “Cause It”
On her new single “Cause It”, London-based artist RENÉ combines the gritty, underground electronic music scene with the futuristic gloss of nu-R&B and house. A crushing bass line and angelic vocals meet in the middle for a booming and stimulating release.
“Put simply ‘Cause It’ is a rallying cry to anyone who has felt pressure to blend in, bend to meet expectations, smile through the pain or surrender their identity and personal values just to get by and follow social norms. So many are facing invisible battles; doing everything not to let that show in their day-to-day lives and I wanted to encourage people to find the space where they can just let go! Even if that as simple as listening to this song for a couple of minutes and wilding out in your bedroom or on the dancefloor, as long as in those moments you are completely focused on you and feeling what you feel ‘out loud’. Cause a scene if need be…cause it!”
Elevating the jagged, glitchy nature of the track is the Steve Hyland directed visualizer. Hand written, chrome text flickers and twists across the screen whilst surreal, industrial imagery and metallic textures bewitch the viewer in a uninhibited sensory experience.
Watch below: